July 25th, 2019
As integrated marketing is evolving from a
“campaign-centric” to a “consumer-centric” approach, it is imperative for
organizations to implement cross-fertilization reinforcement and touchpoints.
Viewing the consumer as a real person versus an email address is one of the
reasons why this “genuine” approach to integrated...
June 17th, 2019Life science organizations successfully increase sales when all departments collaborate to enhance results. Sharing information between departments can focus on fulfilling the needs of customers and strengthening commercial performance.
At the 9th Digital Marketing for Medical Devices, taking place on August 5–7 in Minneapolis,...