Global Baby Monitor Market revenue was US$ 1,233.6 million in 2022 and is projected to reach a valuation of US$ 2,066.5 million by 2031, growing at a compound annual growth rate (CAGR) of 5.9% during the forecast period from 2023 to 2031.
The baby monitors market has experienced rapid growth in recent years and is anticipated to keep growing in the years to come. The number of working professionals and parents’ increasing awareness are the main causes of this notable increase. The growing technological advancement is presenting opportunities for market growth.
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The growing concern over the safety and security of babies in developing countries is driving the growth of the global baby monitor market. The health and safety of their young children and babies is a major concern for parents today. To secure their child’s safety, they look for options for continuous surveillance. Therefore, manufacturers are aiming to offer cutting-edge baby monitor solutions in order to satisfy the growing demand from customers throughout the world. For instance, in September 2023, Goldilocks created an infant monitoring system to determine what is ideal for newborns. The Goldilocks suit monitors a baby’s respiration, temperature, and other vital signs and intends to help parents comprehend their newborn’s medical requirements.
As more working adults have children, there is an increasing need for baby monitors. According to the Society of Human Resource Management, the percentage of women between the ages of 25 and 54 who are employed or actively looking for work reached 77.5 percent in April 2023. The market will expand since these professionals are more likely to use baby monitors to watch after their kids while they are at work. Additionally, more companies are investing in R&D to develop cutting-edge products that are easier for consumers to use, safer, and more secure. In August 2023, Masimo launched the Stork smart home baby monitoring system in the US, allowing parents to examine their baby’s monitoring data and summaries of their activities.
Video Baby Monitors Generated Sales of More Than 50%
The baby monitors market has seen a rise in the popularity of video baby monitors. This segment attained over US$ 747.9 million in sales in 2022, demonstrating its dominance and accounting for roughly 61% of the total market revenue.
Parents may see their infants in real time thanks to the visual component of video monitors, which offers comfort and extensive monitoring. Recently, advanced video displays with added capabilities, such as two-way audio, night vision, rotating, and zooming, have been introduced.
Some versions also have features for monitoring the baby’s breathing and movement as well as alerting parents when they leave the baby monitor’s coverage area. The adoption of video displays is being fueled by the rising acceptance of cutting-edge technology in countries including the U.S., Canada, the UK, and Germany.
Wireless Baby Monitors are Gaining Momentum Among Consumers
Wireless baby monitors are now the most common model on the global market for baby monitors, having seen a huge rise in popularity. Sales of the wireless baby monitor reached roughly US$ 795.6 million in 2022, indicating strong demand for these devices.
In addition, rising per capita income and population growth offer profitable prospects for market expansion in Kuwait, Oman, China, India, and Brazil. Wireless baby monitors are produced by a number of industry participants, including Summer Infant, Lorex, Motorola, Angelcare, and Samsung. Lorex provides parents with a wireless monitoring device that is fully functional. For instance, VTech, a leader in cutting-edge parenting technology, is pleased to present the V-Care VC2105 Smart Nursery Baby Monitor, its most recent ground-breaking offering, which uses special local AI capabilities to provide real-time alerts and sleep analytics for babies.
North America Accounted for US$ 417.9 Million Revenue
North America dominated the global market and generated about US$ 417.9 million in sales in 2022. Perhaps owing to the market dominance, major players in the industry, such as Motorola, Samsung Electronics, and Summer Infant are present and have made considerable gains in the area.
The tendency toward nuclear families, people’s increasing purchasing power, and a growing awareness of the advantages of modern technologies are largely responsible for this development. The US Census Bureau reports that in 2021, two-person and single-person households made up 35.03% and 28.45% of all US households, respectively. This represents an increase from 34.52% and 28.01% in 2018.
Baby monitor demand has surged as a result of the significant emphasis on child protection in North America. Parents in the area are very concerned about the welfare of their children and look for alternatives for ongoing surveillance. Thus, the use of baby monitors is increasing.
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The baby monitor industry in North America is significantly impacted by technological improvements as well. Manufacturers continuously seek to develop cutting-edge features and functionalities because the area is at the forefront of innovation. In the North American market, modern features like wireless connectivity, high-definition video streaming, and smartphone compatibility have become more and more popular.
List of Key Companies Profiled
- Samsung Electronics Co. Ltd.
- LOREX Technology Inc.
- VTech Holdings Ltd.
- Summer Infant Inc.
- Koninklijke Philips N.V.
- Dorel Industries Inc.
- Sony Corporation
- Angelcare Monitors Inc.
- Shen Zhen Foscam Intelligent Technology Co. Ltd
- Nest Lab. Inc.
- Withings Inc.
- Lenovo Group Limited
- Hanwha Group
- Panasonic Corporation
- Anker Technology (UK) Limited
- Owlet Baby Care
- Sense-U
- Snuza
- Lumi by Pampers (PROCTER & GAMBLE)
- Other Prominent Players
Segmentation Outline
The global baby monitor market segmentation focuses on Connectivity, Product Type, Sales Channel, and Region.
By Connectivity
- Wired
- Wireless
By Product Type
- Audio Baby Monitor
- Video Baby Monitor
- Motion Sensor Baby Monitor
By Sales Channel
- Retail Stores
- Supermarket/Hypermarket
- E-commerce
- Specialty Stores
By Region
- North America
- The U.S.
- Canada
- Mexico
- Europe
- Western Europe
- The UK
- Germany
- France
- Italy
- Spain
- Rest of Western Europe
- Eastern Europe
- Poland
- Russia
- Rest of Eastern Europe
- Western Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Australia & New Zealand
- ASEAN
- Rest of Asia Pacific
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Rest of MEA
- South America
- Argentina
- Brazil
- Rest of South America
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