Dental Floss Market
A crucial component of the oral hygiene regimen is dental floss. While brushing eliminates these particles (food and plaque) from the mouth, flossing aids in lifting and releasing food and plaque lodged between teeth. Before brushing, it’s crucial to floss since it will assist remove any debris that people may move from in between their teeth and into their mouth. Flossing assists in removing food, plaque, and germs and lowers the risk of periodontal disorders. According to the American Dental Association (ADA), flossing before brushing will increase the effectiveness of tooth brushing. Dental floss can also be used to scrape the sides of each tooth. Furthermore, with appropriate flossing practises, one can prevent the dreaded scraping of teeth that occurs during a dentist appointment.
Market Statistics
By the end of 2022, the market for dental floss is anticipated to reach a value of US$ 606,9 million.
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Drivers
During the projected period, it is anticipated that rising oral hygiene awareness among consumers worldwide would increase demand for oral care products, fueling market expansion for dental floss. The American Dental Association (ADA) educates Americans on the advantages of maintaining good dental hygiene. Additionally, Oral-B announced in October 2020 a new programme to raise awareness of oral health and a US$ 1 million committed investment to extend the portfolio with efficient solutions for improved oral health results.
Opportunities
The incidence of periodontal disease is predicted to rise, providing players in the global dental floss market with lucrative potential prospects. For instance, more than 47.2% of individuals aged 30 and older had periodontal disease, according to the Centers for Disease Control and Prevention (CDC). The prevalence of periodontal disease rises with age; among those 65 and older, it affects around 70.1%.
Restraints
The availability of substitutes, including floss picks, is anticipated to impede the expansion of the worldwide dental floss market. Floss picks remove food from between teeth, which is the same fundamental role as dental floss. Picks for flossing are also simpler to use. Picks for flossing are practical and equally efficient as ordinary floss. Dental picks, interdental brushes, water flossing, dental floss, pre-threaded floss, and soft picks made of gum are just a few of the many technologically improved alternatives to dental floss that are more efficient, accessible, and economical.
Impact
The COVID-19 epidemic has affected the dental floss business in two different ways. Dental offices have closed or decreased their hours due to the pandemic, with the exception of providing emergency and urgent treatment, which has limited routine care and prevention. The ongoing pandemic has, however, raised awareness of the need of maintaining good oral health and strong teeth. Researchers found that COVID-19 patients having gum disease were 8.8 times more likely to die, 3.5 times prone to be hospitalized in the critical care unit, and 4.5 times prone to require a ventilator. This should therefore accelerate market expansion.
Key Takeaways
The market for dental floss was estimated at US$ 588.7 Mn in 2021 and is expected to expand at a CAGR of 4.3% from 2022 to 2028 attending US$ 732.5 Mn.
One product category With a 49.1% value share in the worldwide dental floss market in 2021, waxed floss retained the lead. Increasing acceptance and the introduction of new products are anticipated to fuel segment expansion over the course of the forecast period.
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Market Trends
Global senior population rise is anticipated to fuel market expansion for dental floss. Oral illnesses include the presence of root caries, periodontal disease, and xerostomia are commonly reported to impact the elderly population. For instance, the Globe Health Organization (WHO) predicts that by 2050, there will be around 2.1 billion individuals in the world who are 60 years of age or older.
The market for dental floss is anticipated to rise as competitors in the industry continue to create unique products. For instance, one of the industry leaders in oral care, Colgate-Palmolive Limited, announced the launch of Colgate DentistsforMe.in in June 2020. This is a pioneering tele-dental platform that offers free access to dentists.
Competitive Landscape
Perrigo Company Plc., Procter & Gamble, Dr Wild & Co. AG, Prestige Consumer Healthcare Inc., Sunstar Suisse SA, Church & Dwight Co. Inc., 3M, The humble Co., Colgate-Palmolive Company, Lion Corporation, HRB Brand, and Johnson & Johnson are a few of the major companies operating in the global dental floss market.
Recent Developments
Waterpik released the Waterpik Sonic-Fusion 2.0 in August 2021, a flossing toothbrush that blends the power of sonic brushing with the Waterpik Water Flosser’s established efficacy to allow users to brush and floss simultaneously.
A new black dental floss with patented technology that expands when in touch with saliva was introduced in December 2019 by BURST Oral Care, providing users additional surface area for a deeper clean.
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Table of Contents:
- Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
- Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Dental Floss, By Product
- Market Dental Floss, By Sales Channel
- Market Dental Floss, By Geography
- Coherent Opportunity Map (COM)
- Report Description
- Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Increase in prevalence of periodontal diseases
- Availability of alternatives such as floss picks
- Increase in awareness about oral hygiene
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product launch/Approvals
- PEST Analysis
- PORTER’s Analysis
- Merger and Acquisition Scenario
- Market Dynamics
- Dental Floss Market – Impact of Coronavirus (COVID-19) Pandemic
- COVID-19 Epidemiology
- Supply Side and Demand Side Analysis
- Economic Impact
- Dental Floss Market, By Product, 2017-2028, (US$ Mn)
- Introduction
- Market Share Analysis, 2022 and 2028 (%)
- Y-o-Y Growth Analysis, 2017 – 2028
- Segment Trends
- Waxed floss
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Un-waxed floss
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Other Products
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Introduction
- Dental Floss Market, By Sales Channel, 2017-2028, (US$ Mn)
- Introduction
- Market Share Analysis, 2022 and 2028 (%)
- Y-o-Y Growth Analysis, 2017 – 2028
- Segment Trends
- Retail Pharmacies
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Online Pharmacies
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Other Sales Channels
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2017-2028,(US$ Mn)
- Introduction
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