The Global Medical Holography Market is Expected to reach a high CAGR of 33% during the forecasting period (2022- 2029).
Holography is a technique of creating an exact visual representation of an object in 3 dimensions using light as a source to record it. Medical holography provides a substantial performance improvement over conventional methods of understanding human anatomy as 2D images from CT scanners, MRI scanners, radiography, and other imaging devices do not allow enough accuracy and precision in diagnosis and description of the patient’s anatomy.
The global medical holography market growth is driven by the rising number of R&D activities conducted by prominent pharmaceutical and biotechnological companies that are projected to widen the base of biomedical research initiatives. The increasing adoption of medical holographic techniques and products in biomedical research activities is one of the key trends stimulating market growth.
Technological advancements and R&D investments by biopharmaceutical companies drive the market growth
Holography has emerged as one of the most promising tools for the medical industry. Holographic techniques have extended their applications in life sciences and medical research as well as medical education. The use of holographic imaging and projection has resulted in tremendous changes in the field of biomedical research and medical education and training.
In addition to medical imaging and research, holographic display technology and digital holograms are extensively used in the education industry and hospital teaching. 3D visualization through holography products creates an interesting and interactive learning atmosphere as holography helps retain more information compared to other learning techniques. With the growing focus on structural biology in medical schools, various market players are focusing on developing holographic prints and holography software to be used for medical teaching and training applications. Companies have developed a 3D kit for medical students and doctors that will help them practice surgeries and dissections without needing real bodies and organs. Each pixel, an emerging player in the medical holography market, launched True3D Viewer, a new generation of medical visualization software. This software converts anatomical data from patients into fully interactive, three-dimensional virtual reality images. With these innovations, medical holography is increasingly being used for healthcare research, hospital teaching, and medical education.
The growing applications of medical holographic techniques, coupled with their advantages, have encouraged their adoption in research labs, schools and universities, and hospitals across the globe.
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By Product Type
- Holographic Displays
- Holographic Microscopes
- Holographic Prints
- Medical Imaging
- Medical Education
- Biomedical Research
The medical holography market is a moderately competitive presence of local as well as global companies. Some of the key players which are contributing to the growth of the market include Holografika Kft, EchoPixel, EON Reality Inc., Hexagon AB, Holoxica, Lyncee Tec, Nanolive SA, Phase Holographic Imaging PHI AB, RealView Imaging Ltd, zSpace Inc. among others. The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, which are contributing to the growth of the medical holography market globally. For instance, in December 2020, Looking Glass Factory launched a personal holographic display called the Portrait for several applications, including medical imaging.
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