Successful brands are built on two main factors; necessity and passion. When the global pandemic erupted at the start of 2020, entrepreneur Rob Gregg took a difficult situation and turned it into a solution; Gales, the first smart PPE shoe designed exclusively for nurses.
Gregg has 10 plus years of experience in shoe design and production, and when a close friend of his fell seriously ill with COVID, Rob was blown away by the care they received from the dedicated front-line workers. Wanting to find a way to give back, Rob quickly identified the need for nurses to have access to comfortable, affordable footwear that would protect them from harmful infection. After months of consulting with hundreds of nurses from around the country, the first drop of Gales was available to purchase in August 2021.
Gales has had a meteoric first year in operation, with sold out production and it’s no secret why. These shoes are the first to be designed specifically with the needs of nurses in mind, and are equipped with innovative features that tackle the 3 main concerns that nurses expressed when consulted by Gales; comfort, protection and the desire for footwear that is low-maintenance.
Gales are designed to go the extra mile for nurses working 12 hour shifts, and are equipped with machine washable Ortholite® insoles that provide all-day comfort and continuous arch support. These custom insoles can be machine washed and are engineered to maintain their performance benefits after every wash.
As PPE measures were increased across medical facilities in light of the pandemic, Gales designed their shoes to protect nurses right down to the tips of their toes. Antimicrobial material makes them 100% moisture-proof, and their no-lace, seamless design mitigates dangerous liquids from seeping in. Gales are low-maintenance, and can be wiped clean and dry in a matter of seconds; ideal for chaotic hospital environments.
Thanks to Gales’ innovative XL Extralight® technology, these shoes are 3 times lighter than any other comparable material available today. Since the initial first drop in August 2021, Gales has expanded their offering to include a number of neutral and vibrant colorways; white, black, gray, navy, lavender and the most recent addition, mint.
Gales’ mission to support nurses goes further than providing them with protective footwear at an affordable price; they also launched their #Gales4Nurses campaign which asked nurses to nominate a co-worker, or themselves, to receive a lifetime supply of Gales. The campaign saw nurses from around the country share their inspiring stories, and Gales is currently working on a number of other initiatives that are focused on giving back to those who have sacrificed so much during these unprecedented times.
Gales believe nurses shouldn’t have to spend a lot of money in order to be comfortable and safe at work, that’s why they’re available to purchase for $89.95 a pair; 35-40% more affordable than other nursing shoe brands on the market.
2022 is already shaping up to be another great year for Gales “We’ve begun partnering with nurse charities and organizations to give back, and are excited to introduce new colorways, styles, and features based on direct input from our incredible nurse customers.”
Gales are available to purchase now for both men and women in a wide range of full and half sizes. Medgadget readers can get free shipping with code MEDGADGET for a limited time only!