Cervical Pillows Market Scope
Market Research Future (MRFR) projects the cervical pillows market to surpass USD 5,245.24 million by the end of 2027. From 2020 to 2027 (analysis period), the cervical pillows market size shall be expanding at a rate of 5.1%, expects MRFR.
Top Boosters and Key Restraints
A burgeoning population worldwide is suffering from cervical spondylosis, whiplash injuries temporomandibular disorders, and various other cervical disorders. These conditions are largely associated with other factors such as obesity and lack of exercise (sedentary lifestyle). The mushrooming population afflicted by these health issues can be a major growth inducer for the cervical pillow industry in the years to come.
More and more manufacturers are focusing on producing pillows with better features, and are therefore, focusing on product innovation. For this, they are spending considerably on exhaustive R&D to boost the product efficiency. These efforts by the players and the growing competition between them to capture a higher customer base across regions can also benefit the global market in the future.
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Rising knowledge among consumers about different health issues related to the cervix and which pillows to opt for, benefits the worldwide market. Increase in desk-bound jobs and the rising prevalence of poor sitting posture among the youth are also key stimulants of the market growth. Additionally, amplified demand for high quality healthcare to cater to the unmet needs, burgeoning global population and the rise in healthcare expenditure will also ensure growth in the market size during the appraisal period.
Segmental Review
The primary types of cervical pillows in the market are roll, water-based, and standard. Standard cervical pillows represented the biggest share in the worldwide market, owing to the rapid advancements in the material as well as the fabrication in these products. Majority of the standard cervical pillows available in the market contain microbeads that facilitate even distribution of tension.
Major function-wise segments are support and displacement. The displacement category should achieve the fastest CAGR, while the support category is slated to capture the highest portion of the global market over the coming years. Escalation in the patient base affected by cervical as well as back pain.
Top applications of cervical pillows are whiplash injuries temporomandibular disorders, cervical spondylosis, and more.
Regional Insight
North America can expect to be the leader in the cervical pillows market over the following years, on account of the high prevalence of a sedentary lifestyle among consumers, and the rising working hours in the corporate sector. These factors result in neck stress while the incorrect way of sitting adds to the neck pain, leading to a higher demand for cervical pillows. Additionally, the prolonged use of a variety of electronic devices that emit harmful radiation leads to soaring cases of cancer in this region. This further adds to the market worth.
The European market for cervical pillows should stand to benefit from the rising government funding for healthcare and the growth of the target population. Booming obesity rate in line with the prominence of physical inactivity, along with surge the technical advances in cervical pillows, and the huge burden of spondylosis and cervical disorders are key growth boosters as well.
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Asia Pacific can anticipate to gain at the fastest rate between 2020 and 2027, thanks to the surging cases of chronic and acute neck pain in view of the use of incorrect pillows, bad sitting postures and long working hours. The rising focus on offering quality healthcare services to cater to the unmet medical needs, blooming population, and the surge in healthcare spending also translates into booming sales of cervical pillows in the region. The market size is further bolstered by the rise in product advancements and inclusion of more features in pillows such as sleep mode and guided meditation. Huge demand for these pillows in hotels and hospitals (the commercial sector) should also present attractive opportunities to the leading firms over the ensuing years.
Affluent Players
CNH Pillow (Ukraine), PharMeDoc (US), Therapeutic Pillow International (Australia), DJO Global (US), Alex Orthopedic (US), Airhawk (US), Coop Home Goods (US), Mediflow (US), My Pillow (US), Innocor Inc. (US), Xtreme Comforts (US), Crown Medical Products, Inc. (US), Custom Craftworks (US), Malouf (US), J-Pillow (UK) are the significant cervical pillows manufacturers in the market.
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Recent Developments
October 2021
Osteo is all set to unveil its new range of cervical pillows, Button Cervical Pillow which provide extra structural support to both the neck as well as the head. The company has strategically developed the shape of the cervical pillows to ensure spine and the head and neck alignment. The pillows’ design is simple and they prevent neck pain and stiffness.
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