Growing awareness regarding the health benefits of supplements is propelling growth of the global nutritional supplement market. These supplements are majorly used to treat vitamin and mineral deficiency in the body. Consumption of these supplements reduce signs of aging, enhanced cardiovascular disorder, improve skin texture and prevent the various type of chronic disease
On the other hand, the high cost of nutritional supplements and side effects associated with the nutritional supplements are projected to hinder growth of the global nutritional supplement market. For example, such products often contain large amounts of vitamins and minerals which may cause side effects such as allergic reaction, constipation, diarrhea, and other stomach problems.
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The global nutritional supplements market was valued at 248.1 million in 2018 and is expected to exhibit a CAGR of 6.9% in terms of value over the forecast period (2019 – 2027), and is expected to reach 436.1 million by 2027.
North America has expected to be second largest market of the nutritional supplements market in 2018. U.S. is expected to be the major market in this region over the forecast period owing to the growing use of dietary supplements and rising awareness regarding health benefits of consumption of these supplements as it provides nutrients such as minerals and vitamins. According to U.S. Pharmacopeia Convection, in 2016, the dietary supplements are used by 80% of adults in the U.S.
Among ingredients, fibers & specialty carbohydrates held a significant market share in the global nutritional supplement market in 2018. Moreover, growing number of new products, which are rich in omega-3 & fibers is projected to contribute to significant growth of the omega-3 fatty acid segment over the forecast period. For instance, in 2011, the Kashi Company launched Kashi Waffles, 7 Grain Waffles and Blueberry Waffles that are rich in omega-3 and fibers. In 2012, Abbott Company’s Zoneperfect brand introduced a line of nutritive bars named Perfectly Simple. These bars have ingredients such as vitamins, proteins, minerals, and others.
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Figure 2. Global Nutritional Supplements Market Share (%), By Product Type, 2017
Source: Coherent Market Insights, 2018-19
Based on product type, the sport supplement segment held major market share in the global nutritional supplement market as key vendors are adopting business strategies such as partnerships & collaborations to expand their presence in the sports supplements segment. For instance, in March 2018, Fonterra, a dairy nutrition company, partnered with a startup, Foodspring, which is into active nutrition, by investing in its parent company, Goodminton AG. This partnership has allowed Fonterra to enter the active nutrition consumer segment.
On the basis of form, the capsule segment held significant market share in the global nutritional supplements market due to growing consumer preference for nutritional supplements in the form of capsules. The exterior of the capsule is manufactured by using gelatin or starch, and it consist of active ingredients. Capsules enable extended release of active ingredients. The capsule is encapsulated in such a manner that it dissolves over an extended period of time, and does not provide the supplement all at once.
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Key players are introducing new product in order to gain market share in the global nutritional supplement market. For instance, in August 2019, the Danone and Nestle S.A. re-launched food drink, Melo, in the health and nutrition segment to strengthen its position in the nutrition market. The company has other products such as low sugar variants, bar, and ready-to-drink protinex.
Major players in the global nutritional supplements market include Abbott Laboratories, Archer Daniels Midland (ADM), American Health, Inc., Amway Corporation, Arkopharma Laboratoires Pharmaceutiques, Ayanda, DuPont, DSM, the Nature’s Bounty Co., Herbalife International of America, Inc, Stepan Company, Pfizer Inc., Nestle S.A., Nature’s Sunshine, and GlaxoSmithKline.
Table of Contents
- Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
- Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Snippet, By Ingredient
- Market Snippet, By Form
- Market Snippet, By Product Type
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
- Coherent Opportunity Map (COM)
- Report Description
- Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Supply Side Drivers
- Demand Side Drivers
- Economic Drivers
- Restraints
- Market Opportunities
- Regulatory Scenarios
- Industry Trends
- Mergers and Acquisitions
- New Product Approvals/Launches
- Promotion and Marketing Initiatives
- Drivers
- Cost Tier Down Analysis
- Market Dynamics
- Global Nutritional Supplements Market, By Ingredient, 2017-2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 – 2027
- Segment Trends
- Vitamin
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Protein
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Fatty Acids
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Botanical
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Minerals
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Introduction
- Global Nutritional Supplements Market, By Form, 2017-2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 – 2027
- Segment Trends
- Capsule
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Powder
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Tablet
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Liquid
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Introduction
- Global Nutritional Supplements Market, By Product Type, 2017-2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 – 2027
- Segment Trends
- Dietary Supplements
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Sports Supplements
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Beauty Supplements
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Introduction
- Global Nutritional Supplements Market, By Distribution Channel, 2017-2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 – 2027
- Segment Trends
- Hypermarkets/Supermarkets
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Pharmacy Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Online Channels
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 – 2027, (US$ Million)
- Introduction
- Global Nutritional Supplements Market, By Region, 2017-2027 (US$ Million)
- Introduction
- Market Share Analysis, By Region, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, For Regions, 2019 – 2027
- North America
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 – 2027
- U.S.
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Canada
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Mexico
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- U.S.
- Europe
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 – 2027
- U.K.
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Germany
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Italy
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- France
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Russia
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Europe
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- U.K.
- Asia Pacific
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 – 2027
- China
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- India
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Japan
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- ASEAN
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Australia
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- South Korea
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Asia Pacific
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- China
- South America
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 – 2027
- Brazil
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Argentina
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of South America
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Brazil
- Middle East & Africa
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 – 2027
- Middle East
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Africa
- Country Trends
- Market Size and Forecast, By Ingredient, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Form, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Middle East
- Introduction
- Competitive Landscape
- Heat Map Analysis
- Market Share Analysis (3×3 Matrix)
- Company Profiles
- Section
- References
- Research Methodology
- About us and Sales Contact
About Us:
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