SEATTLE, June 10, 2021, (MEDGADGET) — Global Medical Adherence Market – Insights
Compliance of a patient to the prescribed medications with recommended dosage and stipulated time is called medical adherence. Proper medical adherence can help to avoid major health problems. According to America Heart Association Inc. (2016) around 3 out 4 people in the U.S. do not take their medications as directed, which leads to around 125,000 fatalities, annually. Major factors that promote medical non-adherence include, failing to take medication on time, high costs of medicines, and lack of awareness about the importance of taking medication in a timely manner. For instance, according to the stats of the Million Hearts based on study conducted in 2009, out of 100 prescriptions written only 50-70 are received at the pharmacy and 48-66 purchase the prescribed medication. Out of these, only 25-30 takes their medications properly and around only 15-20 refill the medications as prescribed.
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Some of the factors that promote medical adherence include, focus of clinicians/healthcare professionals on decreasing the percentage of medical non-adherence. This can be done by encouraging patients to take medicines on time and writing clear medical prescription instructions with proper explanation. Verbal reinforcement and explaining the advantages of medical adherence can also be instrumental. Moreover, proper and constant communication between patients and doctors aids in recognizing the fears or issues that may lead to non-adherence of medication. Healthcare professionals need to explain the role of medicines in simple (non-medical) language and follow-up on patients in order to boost medical adherence.
Following some assessment methods can improve medical adherence such as direct method and indirect method. Direct observation, measurement of biological markers, and measurement of the medicines/metabolite in blood come under direct assessment method. Indirect assessment method behavior or physiological markers assessment, self-reporting through surveys, interviews, through secondary data and by electronic monitoring such as using some mobile apps or by e-pills are indirect methods of measuring medical adherence.
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Medical Adherence Market Taxonomy:
By Method of Assessment
- Direct
- Indirect
By Region
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East
- Africa
Medical Adherence Market: Drivers
Increasing healthcare expenditure and development of novel technologies is expected to boost growth of the market. For instance, according to American Heart Association, in the U.S., around US$ 290 billion is spent on medication non-adherence yearly, which is avoidable. Also, between 1999 and 2010, around 543,000 stroke survivals reported that they are facing higher cost for healthcare due to their medication non-adherence.
Medical Adherence Market: Restraints
Complex drug therapies, failure to understand the importance of drugs, and anxiety about medications are some of the factors hindering growth of the market. Moreover, fragmentation of healthcare system has led to increase in communication gap between patients and doctors. Other socioeconomic factors that adversely impact growth of the market include poor communication between medication provider and patient, forgetfulness of any patient, high cost of the medicines, and illiteracy.
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Medical Adherence Market: Regional Analysis
On the basis of region, the global medical adherence market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. North America is expected to hold dominant position in the global medical adherence market, followed by Europe. The market in Asia Pacific is expected to witness significant growth over the forecast period.
Medical Adherence Market: Key Players
Major players operating in the medication adherence market include, SMRxT Inc., Qualcomm Incorporated, Adherence Solutions LLC, Proteus Digital Health, Inc., AdhereTech Inc., and DrFirst.com, Inc.
Table of Content
Global Medical Adherence Market Research Report
Section 1: Global Medical Adherence Industry Overview
Section 2: Global Economic Impact on Medical Adherence Industry
Section 3: Global Market Competition by Industry Producers
Section 4: Global Productions, Revenue (Value), according to Regions
Section 5: Global Supplies (Production), Consumption, Export, Import, geographically
Section 6: Global Productions, Revenue (Value), Price Trend, Product Type
Section 7: Global Market Analysis, on the basis of Application
Section 8: Medical Adherence Market Pricing Analysis
Section 9: Market Chain, Sourcing Strategy, and Downstream Buyers
Section 10: Strategies and key policies by Distributors/Suppliers/Traders
Section 11: Key Marketing Strategy Analysis, by Market Vendors
Section 12: Market Effect Factors Analysis
Section 13: Global Medical Adherence Market Forecast
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