Bottled Water Market: Mineral Infusion Emerges as a Novel Trend, Likely to Bolster Adoption
Growing end-use consumption globally, more specifically across matured economies such as the US and other European countries are likely to bolster exceptional growth in global bottled water market. A new report by Adroit Market Research also finds that technological innovations in packaging practices, water purification methods such as advanced desalination tactics are poised to supplement optimistic growth spurt in the coming years. The market is of-late witnessing tremendous participation from new players in the industry which is also manifested in more personalized advertising and commercialization approaches, creating greater awareness amongst end-use pools, furthering adoption rates.
Countries such as India are mandating use of minerals such as calcium and magnesium to ensure robust adoption
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Top Key Players@ Nestle Waters, The Coca-Cola Company, Nongfu Spring, Danone Waters of America, Inc., Bisleri International Pvt. Ltd., Vichy Catalan Corporation, Mountain Valley Spring Company, PepsiCo, Icelandic Glacial, GEROLSTEINER BRUNNEN GMBH & CO. KG, Hangzhou Wahaha Group., VOSS WATER, and FIJI Water Company LLC among others.
Nestle Refurbishes Bottled Water Offerings with Novel Mineral Infusion
Established players such as Nestle which is at present refurbishing its portfolio to contradict fresh competition and ensure customer loyalty is also investing aggressively towards portfolio diversification with the novel launch of its mineral induced bottled waters, likely to be launched early 2021. The development will see mineral-infused bottled water categories, containing potassium, zinc and magnesium. The development is expected to ensure a smooth growth bed for global bottled water market.
New Market Participants Focusing on Sustainable Packaging Solutions to Augment Adoption
Aligning with the volatility in competitive landscape in bottled water market, market participant, EAULAB is pioneering novel technologies to de-contaminate water prior to commercialization.
Additionally, New market participant, Zero Mass Water is contemplating adoption of renewable energy for desalination processes across UAE, eying sustainable production of drinking water, also augmenting portfolio diversification in bottle water offerings.
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The company is advocating adherence to stringent norms such as use of recyclable bottles and bottle closures. Bamboo is gaining major attention as a sustainable packaging material to support growth in global bottled water market.
Key Segments of the Global Bottled Water Market
Product Overview, 2018-2028 (USD Million)
- Spring Water
- Sparkling Water
- Purified Water
- Mineral Water
- Others
Regional Overview, 2018-2028 (USD Million)
- North America
- U.S.
- Canada
- Europe
- Germany
- United Kingdom
- France
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- GCC
- South Africa
- Rest of Middle East & Africa
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