Moringa market is estimated to be over US$ 5.7 Billion in 2019. It is anticipated to grow at a CAGR of ~8.4% from 2019 to 2030.
The moringa market has gained more exposure owing to rising awareness and concern among consumers regarding health benefits. Every part of the tree can be consumed as it confers health benefits. Moringa extracts are rich in proteins, vitamins, minerals, and amino acids. In 2018, National Health Mission (NHM) in Gujarat, India has recommended consumption of moringa leaves, fruits, and barks to fight malnutrition. Philippine Moringa & More Corporation has recently launched instant moringa herbal tea to increase the adoption of moringa.
Some prominent players in the moringa market include:
Healing Moringa Tree TM, Green India (A Brand of R. K. Impex), Grenera, Genius Nature Herbs Private Limited, Holy Natural, Kuli Kuli, Inc., Naturesvelvet, Moringa Farms, Inc., Bio Moringa Oleifera GmbH, Ancient Greenfields PVT LTD., and others.
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Moringa, a multipurpose tropical tree has been used for centuries owing to its therapeutic benefits. They are used as a food ingredient in different recipes. Moringa extracts are used in treating obesity, heart infections, skin infections, and kidney stones among others. Health-conscious people are willing to adapt to a healthy diet by including moringa extracts in their diet that is in turn boosting market growth. Moreover, increasing demand for organic products is further propelling the moringa market.
The Moringa Market is segmented on the basis of Product, Application and region.
Major Product of Moringa Market covered are:
- Moringa Leaves
- Moringa Flowers and Fruits
- Moringa Oil and Seed
- Moringa Tea
Major Applications of Moringa Market covered are:
- Cosmetics and Skincare Products
- Food and Beverage
- Bakery and Confectionery
- Pharmaceutical Industry
The factors which may hinder market growth include cost and associated competition. The cost of moringa extract is higher. People from low and middle-class families might find it difficult to afford. Also, technological requirements and requirements for organic certification may serve as market entry barriers. Moringa requires suitable drying equipment and logistical arrangements to prevent quality deterioration after harvesting. This technological barrier may restrain the market. There is a high demand of organic-certified moringa by most European buyers. One has to show compliance of their product with international standards before exporting moringa. This complicated organic processing of moringa and organic certification might restrain the market.
Research objectives:-
– To study and analyze the global Moringa consumption (value & volume) by key regions/countries, product type and application, history data.
– To understand the structure of the Moringa market by identifying its various sub-segments.
– Focuses on the key global Moringa manufacturers, to define, describe and analyze the sales volume, value, market share, market competitive landscape, SWOT analysis, and development plans in the next few years.
– To analyze the Moringa with respect to individual growth trends, future prospects, and their contribution to the total market.
– To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Table of Contents
- INTRODUCTION
- Market Definition
- Market Classification
- Geographic Scope
- Years Considered for the Study: Historical Years – 2016 & 2017; Base Year – 2018; Forecast Years – 2019 to 2030
- Currency Used
- RESEARCH METHODOLOGY
- Research Framework
- Data Collection Technique
- Data Sources
- Market Estimation Methodology
- Data Validation and Triangulation
- ABSTRACT OF THE STUDY
- MARKET DYNAMICS ASSESSMENT
- Overview
- Drivers
- Barriers/Challenges
- Opportunities
- GLOBAL MORINGA MARKET – ANALYSIS & FORECAST, BY PRODUCT
- Moringa Leaves
- Moringa Flowers and Fruits
- Moringa Oil and Seed
- Moringa Tea
- GLOBAL MORINGA MARKET – ANALYSIS & FORECAST, BY APPLICATION
- Cosmetics and Skincare Products
- Food and Beverage
- Bakery and Confectionery
- Pharmaceutical Industry
- GLOBAL MORINGA MARKET – ANALYSIS & FORECAST, BY REGION
- North America Moringa Market
- Europe Moringa Market
- Asia Pacific Moringa Market
- Rest of the World (ROW) Moringa Market
- COMPETITIVE LANDSCAPE
- Key Players & Their Competitive Positioning (2018)
- Key Strategies Assessment
- New Product Launches
- Merger & Acquisitions
- Expansions
- Agreements, Collaborations, & Partnerships
- Other Strategies
- COMPANY PROFILES (Business Overview, Products Offered, Financial Performance*, Recent Developments)
- Healing Moringa Tree TM
- Green India ( A Brand of R. K. Impex )
- Grenera
- Genius Nature Herbs Private Limited Moringa For Life
- Holy Natural
- Kuli Kuli, Inc.
- Naturesvelvet
- Moringa Farms, Inc.
- Bio Moringa Oleifera GmbH
- Ancient Greenfields PVT LTD.
*Financial details might not be captured in case of privately-held companies or for companies that do not report this information in public domain
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