Competitive Landscape
Key players operating the global home healthcare market are Omron Healthcare, McKesson, Philips, Johnson & Johnson, Fresenius, Apria Healthcare, Rotech Healthcare, Abbott, Roche, and Interim Healthcare.
Major companies in the market are focused on various growth strategies such as mergers and acquisition, in order to gain competitive edge in the market. For instance, in 2014, the agreement of Almost Family, Inc. with Medicare-certified home health agency owned by Caldwell Medical Center to acquire the assets.
Home Healthcare is a supportive healthcare provided in home where licensed healthcare professionals provide medical treatment. Home healthcare offers a wide range of healthcare services from treatment of disease or injury. It includes infusion services, home skilled nursing, and physical therapy and is often referred as home medical care. These services are less expensive, highly convenient, and equally effective to the hospital care units or skilled nursing facility. The ultimate goal of home health care is the complete treatment of the disease or injury which helps the patient regain independence and become self-sufficient faster. Home healthcare also involves helping senior citizens with daily activities like bathing, dressing, eating including monitoring the medication routine. The home health care professionals are licensed practical nurses, therapists, and home health aides, mostly working for home health agencies or public health departments.
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Market Dynamics- Drivers
Cost effective alternative to expensive hospital stays is expected to drive the global home healthcare market
Cost-effectiveness offered by home healthcare as compared to expensive hospital stays is expected to drive growth of the global home healthcare market during the forecast period. According to the National Centers for Caregiving estimates in 2015, the number of individuals using paid long-term care services in settings including home, residential care such as assisted living, or skilled nursing facilities is likely double from the 13 million in 2005, expected to 27 million people in 2050 due to the influenced growth in the population of older people in need of care. The shift of healthcare delivery from traditional clinical settings, increasing adoption of telecommunication services, affordable healthcare delivery systems, and the technological advancements are expected to drive the market growth in the near future. Moreover, replacement of expensive hospital stays with the cost-effective home healthcare is expected to drive the market growth. Growing prevalence of chronic diseases, rising geriatric population, proactive government initiatives to endorse home healthcare, and increasing healthcare costs are driving the global home healthcare market growth.
Market Dynamics- Restraints
Limited insurance coverage, changing reimbursement policies, and patient safety concerns are expected to restrain growth of the global home healthcare market over the forecast period.
Infusion therapy segment contributes the largest share owing to its effective treatment for serious conditions
The global home healthcare market is segmented on the basis of products, service, software and geography.
On the basis of products, the global home healthcare market is segmented into:
- Diagnostic
- Blood Pressure Monitors
- Blood Glucose Monitors
- Heart Rate Monitors
- Fetal Monitoring Devices
- Ovulation and Pregnancy Test Kits
- Home Hemoglobin A1c Test Kits
- HIV Test Kits
- Sleep Apnea Monitors
- Coagulation Monitors
- Pulse Oximeters
- Drug and Alcohol Test Kits
- Event and Holter Monitors
- Cholesterol Monitoring Devices
- Colon Cancer Test Kits
- Electrocardiography Devices
- Temperature Monitors
- Hearing Aids
- Therapeutic
- Oxygen Delivery Systems
- Automated External Defibrillators
- Nebulizers
- Sleep Apnea Therapeutic Devices
- Wound Care Products
- Dialysis Equipment
- Insulin Delivery Devices
- External Stimulation Devices
- Mobility Assist
- Wheelchairs
- Canes
- Crutches
- Mobility Scooters
- Walkers
On the basis of service, the global home healthcare market is segmented into:
- Rehabilitation
- Infusion Therapy
- Respiratory Therapy
- Pregnancy Care
- Skilled Nursing
- Palliative Care
On the basis of software, the global home healthcare market is segmented into:
- Agency Software
- Clinical Management Systems
- Hospice Solutions
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Regional Insights
Favorable reimbursement policies is expected to dominate the global home healthcare market in North America
Regional segmentation of the global home healthcare market by Coherent Market Insights comprises of North America, Latin America, Europe, Asia Pacific, Middle East and Africa. Among regions, North America accounts for the largest market share in the global home healthcare market, owing growing number of people adopting home healthcare service. According to the Centers for Disease Control and Prevention (CDC) estimates in 2014, number of patients who received and ended care globally were approximately 4.9 million in 2013, with 12,400 home healthcare agencies in the U.S. Furthermore, Asia Pacific is expected to witness the fastest growth rate during the forecast period, owing to rising geriatric population, increasing disposable income levels, expansion of home healthcare companies, increasing need for affordable healthcare delivery systems, rising awareness about home healthcare, and rising adoption of innovative techniques.
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