According to the new market research report “DNA Test Kits Market by Sample Type (Saliva, and Cheek Swab) by Application (Health & Fitness, Diet & Nutrition, Ancestry Testing, Disease Risk Assessment, and Other Applications): Global Industry Analysis, Trends, Size, Share and Forecasts to 2025” published by Infinium Global Research. Global DNA test kits market was valued over USD 750 Million in 2018 and is projected to be worth nearly USD 2860 Million expanding at a CAGR of 24.6% from 2019 to 2025. The growing number of hereditary disorders globally is one of the major factors driving the growth of DNA test kits market. An increase in demand for DNA kits for disease risk calculation and for health and fitness is favoring the growth of the DNA test kits market.
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Moreover, a growing number of research laboratories and growing awareness about DNA testing for gynecological purposes are other key factors that drive the growth of the market. However, lack of information about the company offering DNA test kits and difficulty in understanding results are some of the main factors that hamper the growth of the DNA testing kits market. However, planned methods such as product launch, marketing efforts, distribution agreements, and others are anticipated to boost the global DNA test kits market.
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The report on DNA test kits market covers segments on sample type and application. Based on the sample type, the DNA test kits market has been classified into saliva and cheek swab. The saliva segment holds the largest share due to the increase in the number of DNA testing companies offering saliva-based DNA test kits. Also, a rise in the volume of saliva-based DNA test kits sold by major market players is the other factor that drives the growth of the segment. By applications, the market is further segmented into health and fitness, diet and nutrition, ancestry testing, disease risk assessment, and other applications.
Regional Analysis of DNA Test Kits Industry
North America is leading the DNA test kit market owing to the growing incidence of genetic abnormalities and promising government initiatives for genetic diagnosis. Furthermore, high disposable income and easy acceptance of such kits in the U.S. also favors the growth of the North America DNA test kits market. Asia Pacific is likely to witness a positive growth in this market due to progress in healthcare infrastructure in the region. Growing population suffering from acute as well as chronic disorders is one of the factors that drive the growth of this region in this market. Additionally, acquisitions, product launches and geographic expansion by local players especially in China and Japan drive the growth of the market in the region.
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Top Market Key Players in the DNA Test Kits Industry
The Global DNA test kits market comprises of players such as MyHeritage Ltd., Living DNA Ltd., 23andMe, Gene by Gene, Helix OpCo LLC, Veritas, FitnessGenes. The leading companies in the global DNA test kits market are focused on expansion of existing product portfolio and strengthening the distribution channels to gain a significant market share. For instance, in November 2018, Helix OpCo, LLC launched a new DNA test kit for wellness and ancestry DNA testing with customer access to two embedded apps, wellness basic and ancestry basics.
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