Health apps are contributing much recently in taking the global healthcare sector ahead. These apps have significantly simplified the workload by using an effective interface to connect both healthcare professionals and patients. These apps assist patients in managing their medical conditions by having an eye on the real-time data. Real-time information feeds get back to the professionals for better assistance. The app plays the role of a central data collection point by connecting the physical and medical health. The prescribed health apps market is known for their ability to perform management skills for specific issues. Issues such as recovering from surgery and cancer related care demand benefits of the prescribed healthcare apps industry. Such apps allow regular monitoring of patients and empower both professionals and patients. The global prescribed healthcare app market is expected to ride on such factors to garner substantial CAGR during the forecast period (2018-2023). Market Research Future’s (MRFR’s) report claims possibility of a growth that would exceed the expected market valuation by 2023.
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Rapid surge in the use of smartphones and digitalization are bound to trigger growth in the prescribed healthcare apps market. The prescribed healthcare apps industry is gaining much from the acceptance of latest technologies by both healthcare professionals and patients. The growth is quite visible in reports published about the last five years, where the medical apps growth was measured as 49.1%. The health app market, on the other hand, is projected to grow with 47.6% CAGR during the forecast period.
MRFR’s analysis of the global prescribed healthcare apps market is based on a study that segments the said market by operating system and devices. The study aims at providing valuable insights regarding the market to deliver a holistic standpoint.
Based on the operating systems, the global prescribed healthcare apps market includes iPhones, androids, windows, and others. Androids are quite popular owing to its huge user base. iPhones are doing significant business as a part of Apple Inc. which is also counted as one of the global leaders.
Based on the devices, the global prescribed healthcare apps market can be segmented into diabetes management device, multi-parameter tracker, cardiac monitoring device, and others. The diabetes management device is substantially doing well owing to a huge patient pool registering issues regarding diabetes. The multi-parameter tracker sector is also growing popular.
Geographically, MRFR includes the Americas, Asia Pacific (APAC), Europe, and the Middle East & Africa (MEA) for an in-depth analysis of the same during the forecast period.
The Americas is in the lead and North America is the driving force behind the regional growth. North America’s growth can be attributed to the extraordinary healthcare infrastructure in countries such as the U.S. and Canada. Along with this, these two regions have a sound backup of the IT sector to increase the workflow. Several companies from the region are involved in dealing with such extraordinary apps to help the patient care sector which is boosting the market.
Europe’s growth is also quite strong as it shares similar market traits like that of the U.S. Germany, the U.K., and France are aiding the regional market the most. The regional market is getting mostly driven by investments made to develop better quality products. The APAC market can benefit from the rising uptake of smartphones which could trigger the installing of such apps.
The global prescribed healthcare apps market is getting dominated by primarily AirStrip Technologies, Apple, Inc. iHealth Lab, Inc. Sanofi, BioTelemetry Inc., LifeWatch AG, etc. These companies have been profiled well by MRFR in their latest report to get a comprehensive picture of the market. At the same time, strategies applied by these companies are expected to boost not just their individual growth, the market as a whole as well.
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