The Worldwide Menstrual Cup Market is highly dominated by America and Europe owing to the presence of huge players, and more attention toward the health hygiene. The Global Menstrual Cup Market is segmented into America, Europe, Asia Pacific, and the Middle East & Africa. Asia Pacific is expected to be the fastest growing market due to presence of huge opportunity and untapped market. India and China are the major contributor for the Asia Pacific market. On the other hand, the Middle East & Africa show the steady growth due to the poor economic condition especially in Africa region.
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Owing to the increasing consumption of the menstrual cups, the market is expecting a swift growth at an incremental pace of development on the global stage. Market Research Future, a firm which specializes in market reports related to the healthcare sector among others, recently forecasted in its report on Global Menstrual Cup Market Research Report- Forecast to 2023 that the market will demonstrate a steady CAGR of 4.6% while achieving million dollar growth readily in the forecast period.
During the last decade, feminine hygiene product has acquired a huge attention. A menstrual cup is a feminine hygiene product which is used as a substitute for sanitary napkins. Now-a-days, a number of different materials are used for the manufacturing of these products. Increasing awareness about the hygiene, growing healthcare expenditure, and increasing government support drives the market growth. Many private and government organizations are conducting different seminars to educate and increase the awareness about the menstrual cups.
Inadequate menstrual hygiene can led to a negative mental and physical consequences. In India, 70% of reproductive diseases are occurring due to poor menstrual hygiene. Unclean methods of maintaining menstrual hygiene caused by a lack of resources, or lack of education on the usage of products, can lead to infections of skins to something more fatal, like toxic shock syndrome. Lack of education in developing region and availability of the substitutes in the market and presence of huge competition in the market.
Latest Industry Updates:
Innovation is the best way to gain the market, thus, a number of companies are involved in the development of new and better products. Some of the latest development in the menstrual cup market are:-
May 2017: INTIMINA, is a Swedish brand that offers a range of products dedicated exclusively to all aspects of women’s intimate health. The company has recently launched a new products in order to create impact on the users. The company has launched the BIGGEST menstrual cup.
Sep 2017: Monki and Lunetta, a global leader in women’s intimate health products launched an exclusive menstrual cup. The main aim of the collaboration is to increase the product portfolio and improve the product quality. Collaboration of these companies will surely expand the business and geographical reach of the company.
Fab 2017: Mooncup Ltd, is a global manufacturer and distributor for menstrual cups. The company has recently launched Mooncup, a reusable menstrual product.
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Also, cost of Menstrual Cup is slightly on a higher side when compared to the Sanitary Pads/ Tampons however, taking into consideration the convenience Menstrual Cup offer and that it lasts for up to five years; Menstrual Cup are cost effective and help saving a lot compared to how spending takes up on sanitary towels for the same period.
The menstrual cup is a substitute for sanitary napkins. These Cup are used during menstrual cycle. It is made of medical grade silicone, they are shaped like a bell and is flexible. Instead of absorbing the flow, like a tampon or pad, it collects and holds menstrual blood. . The shelf life of the product is approximately ten years. The cup is an eco-friendly product that can be used single time or multiple times as these are easy to use and carry. The cup need to be emptied once it is full. The cup must be washed to be used two to four times in a day.
Diva International Inc. (Canada), Lune Group Ltd (Finland), The Keeper Inc. (US), Mooncup (UK), Intimina (Sweden), Me Luna (USA), and Ruby Cup (UK) are some of the prominent players at the forefront of competition in the Global Menstrual Cup Market and are profiled in MRFR Analysis.
Menstrual Cup Global Market – Segments:
The Menstrual Cup market can be segmented in to 4 key dynamics for the convenience of the report and enhanced understanding;
Segmentation By Types: Comprises Hollow, Pointy, Flat, Round and other.
Segmentation By Usage: Comprises Disposable and Reusable.
Segmentation By End Users: Comprises Hospitals, Clinics & Individual Woman.
Segmentation By Region: Comprises Geographical regions – North America, Europe, APAC and Rest of the World.
Major TOC of Menstrual Cups Market:
1.2 SCOPE OF STUDY
1.2.1 RESEARCH OBJECTIVE
1.2.2 ASSUMPTIONS & LIMITATIONS
1.3 MARKET STRUCTURE:
2 RESEARCH METHODOLOGY
2.1 RESEARCH PROCESS
2.2 PRIMARY RESEARCH
2.3 SECONDARY RESEARCH
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