Global Ultrasound Market: Overview
The increasing number of pregnancies and medical complications have been driving the global ultrasound market for the past few years. Hospitals are showing fast adoption of ultrasound devices in areas of urology, radioecology, gynecology, cardiology, vascular, and others. Though radiology/general imaging has a dominant share in the market, the cardiovascular segment is projected to show rapid progress due growing demand for understanding complicated problems associated with the heart. Improved imaging is expected.
Global Ultrasound Market: Key Trends
The incidence of cardiovascular diseases and cancer have shown tremendous rise in the past decade due to the drastic changes in lifestyle and dietary choices. Thus, the high prevalence of wide range of infectious and chronic diseases are expected to augment the demand for ultrasound devices in the coming years. The global market is also expected to witness a spur in demand as the number of accidental and sporting injuries go up in numbers. Injuries caused to vessels, joints, tendons, muscles, and other inaccessible organs of the body require and ultrasound checkup to determine the intensity and decide the intervention.
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The popularly used devices in the global ultrasound market are display devices and portable devices. The portable devices segment includes handheld ultrasound devices and trolley/cart based ultrasound devices. Analysts anticipate that the emergence of point-of-care (POC) diagnostics are expected to drive the global market in the coming years. On the other hand, the display segment includes color display and black and white display. Of these, the color display segment is gaining good traction as it offer clear visuals.
Global Ultrasound Market: Market Potential
Augusta University is working on developing a 3D ultrasound machine to not just support their research but also to aid conclusive diagnoses of concussions and other injuries to the head. This machine will be designed, specifically for sports injuries. The team received a handsome grant to develop a chip that will be incorporated in the conventional transducer to make it a 3D transducer. This machine will be relatively cheaper than the currently available 3D and 4D ultrasound solutions.
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Such initiatives by leading players and other research institutes will create a positive atmosphere for the growth of the global ultrasound market. Firms are also looking at collaborating with colleges and other research institutions to deliver higher quality of products. Miniaturization could be the next novel trend in the global market as it will revolutionize ultrasound for several, giving them a chance to understand the condition at a lower rate.
Global Ultrasound Market: Regional Outlook
In terms of geography, the global ultrasound market is segmented into Latin America, North America, Europe, Asia Pacific, and the Middle East and Africa. Of these, Europe held a leading share in the global market in 2014. Analysts predict that the region will lead the way for others as the healthcare sector is witnessing rapid technological innovation that has led to the launch of new products. Additionally, strong presence of leading players and increasing investments in research and development are expected to propel the growth of the global market.
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North America is also projected to be instrumental to the growth of the ultrasound market. The well-established healthcare sector in the region and supporting government initiatives are expected to boost this regional market. The vast potential of unmet medical needs and the rising prevalence of diseases such as cancer across Asia Pacific is expected to boost the regional market.
Key Players Mentioned in this Report are:
Some of the key players operating in the global ultrasound market are GE Healthcare, Fujifilm Holdings Corporation, Analogic Corporation, Toshiba Medical Systems Corporation, Siemens Healthcare, Esaote S.P.A, Philips Healthcare, Hitachi Medical Corporation, and Mindray Medical International Ltd.
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