Overactive bladder is a medical syndrome, defined by urinary incontinence usually characterized by high urine frequency or nocturia. The common symptoms of OAB includes urgency, high urinary frequency and urge incontinence. Anticholinergic agents are considered as the first line treatment for overactive bladder disorders. Flavoxate, oxybutynin, tolterodine are some of the generic drugs used for the treatment of overactive bladder. These drugs acts by antagonizing cholinergic receptors that provides the relief from the frequent urination.
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Increasing population diagnosed with overactive bladder disorder coupled with aging population will drive the growth of this market. Furthermore, manufacturers are continuously increasing their research and development expenditure to develop novel drugs such as neuromuscular blocking agents with innovative mechanism of actions. This factor will provide healthy platform to develop this market and hence drives the market growth. In addition, efforts of many key players launching consumer campaigns aiming to increase the awareness of this disorder among the people will further boost the growth of this market. However, patent expiry of the key drugs namely Oxytrol, Toviaz and Detrol may significantly restrain the growth of this market. Unfavorable side effect such as bladder muscle contraction, mental confusion, dry mouth and constipation coupled with low efficacy of available drugs will also restrain the growth of this market.
Geographically, North America is considered to be the largest market of overactive bladder therapeutics owing to introduction of advanced techniques for the treatment of these disorder. Europe is considered as second largest market of overactive bladder therapeutics. The growth is mainly attributed to widespread availability of generic drugs for the treatment of this disorder. In addition, Asia-Pacific region is the emerging markets for overactive bladder therapeutics market because of rising healthcare awareness among the people.
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Various key players contributing to the global overactive bladder therapeutics market includes Allergan, Inc. , Antares Pharma, Inc , Astellas Pharma, Inc., Hisamitsu Pharmaceutical Co., Inc., Teva Pharmaceutical Industries Limited and others.
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