Mobility in healthcare is defined as the ability to provide medical and healthcare services such as remote monitoring, virtual diagnosis, and telemedicine to patients staying in a remote locations with the help of mobile communication technology. The increasing penetration of mobiles, smartphones, laptops, and tablets across the world has stimulated the trend of mHealth, fueling the demand for healthcare mobility solutions in the global arena.
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The healthcare industry is one of the early adopters of the concept of enterprise mobility. With the rising integration of mobile devices in workplaces, and rising adoption of effective mobile applications connecting end-users of healthcare services, including patients, care providers and payers, the healthcare industry is increasingly improving on many fronts.
Healthcare mobility solutions are playing an important role in addressing issues such as rising cost of services, rising error-rates, rapidly changing regulatory environment, declining profitability, and the increasing demand for quality healthcare. Mobility in the healthcare industry, which started-off with basic services such as getting doctor appointments, call centers, alerts, etc., over the phone, has widened its scope and now covers numerous healthcare procedures.
Rising User-base of Mobile Devices and Strengthening Network of Internet Propels Market Growth
The early doubts regarding the utility and success of mobility in the healthcare industry have swiftly transformed into strong trust about the many benefits of mobility in making the healthcare industry even more sophisticated. The significance of mobile devices and mobility apps in today’s healthcare industry is also rising at a rapid pace. According to a research conducted by the U.S.-based IT solutions and health care services provider company Alego Health, nearly 62% doctors and 72% nurses in the U.S. were using smartphones and tablets in care setting in 2012. Also, nearly 247 million people in the U.S. downloaded mobile healthcare apps for their personal use in the same year. More than 40,000 mobile healthcare apps were available in the market in 2012 and the numbers have swiftly increased ever since.
Such rising adoption of mobility devices in the field of healthcare, the unprecedented pace of advancements in the field of connectivity solutions, improved network of high-speed internet across distant corners of the globe, and an increased focus on patient-centric mobility solutions are some of the key factors propelling the use of mobility solutions in the healthcare industry. These factors are also collectively encouraging developers to design and provide more advanced mobility healthcare applications, leading to the positive development of the market.
Rising Penetration of Mobility Solutions in Healthcare Positively influencing Major Stakeholders
The rising adoption of mobility solutions in the healthcare industry has positively impacted the major stakeholders of the healthcare industry: patients, care providers, and payers. Mobility solutions help payers, which include insurance companies or employers providing healthcare reimbursement benefits to employees, as well as care providers, which include hospitals, doctors, clinics, and diagnostic laboratories, by efficient management of patient data. Data such as patient’s medical history and other management related information help not only in making patient care more effective but also in resolving reimbursement related issues with aplomb.
To the patients, mobility solutions help in many ways, such as proper maintenance of self record of data such as their own medications, health conditions; reminders and appointment scheduling applications help patients in remembering to attend appointments; mobile telemedicine facilities help in carrying out consultation between patients and care providers using voice, data, text, imaging, or video facilities of a mobile device. With these and many more benefits for all the entities closely connected with the healthcare field, mobility solutions have become an important medium for both patients and healthcare service providers.
In spite of the rising adoption of mobility in healthcare, a lot is yet to happen. The pervasiveness of mobile computing will lead to innovation in delivery models, development of new business models, and innovation in patient care. With a vast area of opportunities still waiting to be seized, healthcare mobility solutions providers can be rest assured of significant growth in the future