Bayer is releasing a new consumer TENS (Transcutaneous Electrical Nerve Stimulation) system marketed using a familiar name, Aleve Direct Therapy. Designed specifically to help treat back pain, it sticks to the skin using double-sided gel pads and is operated via an accompanying wireless remote control.
Once activated, the system begins delivering electric pulses to the back, going through a series of three stages that are intended to optimize the blocking of nerve signals moving up the spine and to motivate the release of endorphins. There’s a plus and minus buttons on the remote to control the overall level of the current being delivered, but otherwise there are no customization options.
It runs on AAA batteries, has a power button on the unit and the remote, and can be used by multiple people in the household.
Here’s a promo video for the Aleve Direct Therapy: