Manchester, United Kingdom – April 18, 2016 – Treated.com, one of the UK’s leading online doctor services is launching its first ever national television advertising campaign in May 2016. The untitled 30 second TV ad will run for one month at mid-morning and prime viewing time on satellite and digital channels including Sky News, Bloomberg, and Dave amongst others. A second run of ads will air on alternate weeks for four weeks from September, with a third burst planned in the build-up to Christmas this year.
The overarching theme of the campaign, which intends to raise awareness of Treated.com as a safe and trusted provider of prescription medication and aftercare, introduces the customer journey through a punchy and educational narrative brought to life through animation. The advertising plays on the theme of convenience and discretion by featuring an everyday man who becomes confident in himself because he, like each and every adult in the UK, can access Treated.com 24/7.
The advertising is part of a digital campaign, supported by display and partnerships with health and lifestyle bloggers. The entire campaign is being supported with a £1 million spend. The video production is being handled at award-winning agency By Young. Online supporting activity is being spearheaded by the in-house Comms and Marketing divisions of Treated.com. All advertising slots will be mid morning and peak time (10-1pm / 6pm-11pm) and the program breaks will be hand picked, targeting ABC1 households.
View the TV spot via the Treated.com YouTube channel here:
Dr Wayne Osborne, Chief Practitioner at Treated.com said: “Online healthcare and pharmacy services are still in a period of emergence here in the UK; relatively few people are aware that it’s possible to get their regular prescription treatment delivered to their home discreetly and safely. We hope that this campaign will help to raise awareness of the secure and convenient service we offer.”
Treated.com is an independent online doctor service and pharmacy, operating out of Manchester, UK. With a team of medical professionals, such as doctors and nurses, and 50 in-house staff. Treated.com serves the entire UK population 24 hours a day, seven days a week; it covers 74 recognized medical conditions with 262 medicines, and a specialist focus in chronic illnesses and lifestyle conditions.
For complete information, please visit: www.treated.com
Company Name: Treated.com
Contact Person: Tom Willis / Adam Gilmour
Phone: 0207 043 0716
Country: United Kingdom