Next up in our coverage of semi-finalists for Sanofi’s Data Design Diabetes Demo Day is LiveHealth.
LiveHealth CEO Chris Gay started off by showing data that demonstrates that diabetes self-management can really help compliance and health outcomes — but education necessary for proper self-management requires 15 visits in the first year alone, which is too much for many patients, especially those without reliable transport or means.
LiveHealth will do patient outreach, virtual care and convenience appointments. They can even do lab testing, and automated care coordination. A big feature of LiveHealth is that they’ll use technology to create an emotional connection, to improve outcomes.
Their system is about first overcoming a patient’s denial and fear, then building strong groups and promoting self-efficacy, then finally holding people accountable and sustaining performance.
LiveHealth starts with a self-assessment and social wellness orientation — at this point Gay revealed his mother is an early participant and user.
They plan to make money through outreach sponsors, and insurance partnerships. There will also be direct sales with local partners and doctors. A referral will be required for everything but outreach.
We didn’t see anything in the pitch about apps, or tech for tracking compliance. In the Q+A someone asked about returning feedback to the original provider: Ii turns out LiveHealth can feed back via EMR. Gay acknowledged it’s a challenge to integrate with different EMRs and different scheduling software. There was no real talk of ACO metrics but their CEO noted that improved outcomes are worth the extra effort. Another question was about reaching low-income folks without web connections – LiveHealth will be working with cities and administrations to engage the community through a variety of means.
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