Numera Social LLC, a health and wellness technology company, has launched a suite of white labeled Facebook and mobile solutions for setting and maintaining healthy lifestyle programs. The Numera Social platform aims to leverage social networking and behavioral change principles to motivate the user to adhere to a prescribed exercise or treatment regimen.
According to the company, the system will allow healthcare providers, insurers, employers and wellness organizations to provide customized apps and Facebook plugins to help their clients set goals, motivate and monitor their compliance to a prescribed program. The video provides a good overview of the system in use as a Facebook app.
It will be interesting to see how the platform performs on compliance monitoring for both clinical and wellness applications and whether or not self reporting will always be required for the system to work. You could see how this type of solution might fit in with the rising number of fitness tracking devices that are becoming available. Numera Social will be accepting public beta testers at the Health 2.0 conference this week.