Future of Scratch-Free Travel

Having conducted a survey of its patrons, the hotel chain Travelodge realized that a major cause for sleeplessness during travels was body itch. Additionally, researchers from the Wake Forest University Baptist Medical Center announced this week that they discovered the mechanism by which scratching soothes an itch. Probably, passing the idea of automatic bedside scratchers along, Travelodge commissioned development of custom sleeping pajamas made out of DermaSilk from Espere Healthcare in Bedfordshire, UK.
Story at the Telegraph…
Product page: DermaSilk Therapeutic Clothing …
Wake Forest press release: Research Suggests Why Scratching is So Relieving