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My Doctor, the Car

September 27th, 2005 Nicholas Genes Diagnostics

kitt.jpg
Lots of people spend a lot of time in their cars. Why not make the most of that time? MSNBC has the story on Toyota’s new plans to heal their customers, as they drive:

Suffering from a rash? Drive a Toyota. That could well be Toyota Motor Corp.’s next slogan, if the world’s second-largest automaker succeeds in offering cars with a medicated cloth seat cover designed to help heal rashes…

Oh, what a feeling. Sure, the car is your private domain, but it’s not clear if this is compliant with public decency laws (we’re not aware of any topical medications that pass through pants). Maybe Toyota will only offer the medicated seats when bundled with tinted windows.

…Toyota is also looking at a steering wheel that could help diabetics by allowing them to measure their blood sugar levels by simply gripping the wheel.
Taking that a step further, the wheel, in conjunction with other technology, will also be able to gauge a driver’s temperament and blood pressure, adjusting the color of the headlights on the car to warn others of the driver’s mental state.

It seems odd that Toyota would go to such lengths to warn other drivers about their customers. But then again, if our cars gave us posterior dermatitis, we’d have road rage too.
Via Engadget

Nicholas Genes

Nicholas Genes, MD, PhD, has been with Medgadget since almost the beginning. He's now Assistant Professor of Emergency Medicine at Mount Sinai, where in addition to patient care and teaching responsibilities, he studies EHR usability and physician uses of social media. Dr. Genes serves on the editorial boards of Emergency Physicians Monthly and Emergency Medicine Practice. More about Nick: http://nickgenes.com

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