The idea behind Medicalnewstoday.com is quite simple. Reprint original press releases from various think tanks, medical companies, universities, etc, add your own headlines–and there you have your medical news for the day. Good idea? Not always. When you have these press releases reprinted by people that probably don’t even have medical or journalistic degrees–Medicalnewstoday.com does not actually identify its “editors”–then you get the following types of headlines: New lung cancer blood test available to public.
Wow! Really? The original press release belongs to Golden, Colorado based CeMines, Inc., and is available as a .pdf file here. And nothing in the press release (original headline: “CeMines™ and Colorado Heart & Body Imaging form Strategic Alliance to use the CellCorrect™ LAb test in a novel imaging program for the detection of Lung Cancer”) says that a new lung cancer blood test is available to the public:
Roger Attick, CEO of CeMines, stated: “Physicians today have very limited choices of minimally invasive testing as a tool for use in diagnosis of lung cancer at an earlier stage. The alliance between CeMines and CHBI [Denver-based Colorado Heart & Body Imaging, LLC -ed.] has the potential to create a ‘best in class’ diagnostic protocol…”
It is doubly unfortunate that medical companies and others allow Medicalnewstoday.com to mutilate their press releases this way.
More about CeMines technology…